Although unique in its approach, our casual and athleisure book remains a pragmatic tool that is easy to use and built in logical product and merchandising development stages to give a clear and complete overview of what’s important for the coming season.
In this report we are introducing a collection of over 50 colors to you, grouped by distinct palettes to represent a thorough overview of the color direction for the season. The nine colors in each palette lend themselves to a specific theme and are arranged to tell a story.
Trend forecast for the respectively four upcoming seasons concerning colours, materials, design and styling for women's, men's and children's wear, including street and retail reports, reports on merchandising, as well as analysis of consumer behaviour and its influence on fabric and fashion trends. Bi-annual specials about colour and design trends for yarns and knitwear, Colour and design trends for yarns.
Share, compare, communicate, and match colors with the new edition of the Pantone Formula Guide. This versatile, end-to-end color matching tool displays all 2,390 market-driven spot colors in the Pantone Graphics System on coated and uncoated paper stocks.
Now updated with 224 brand new Pantone Matching System (PMS) colors, the latest Pantone Formula Guide also features five new eco-friendly Pantone base mixing inks compatible with coating in print production processes.
What is Viva Magenta?
Pantone’s Color of the Year, Viva Magenta 18-1750, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.