Scout Colour + Concept Life - S/S 2020
With SCOUT’s extensive experience in global trend forecasting, we have developed a fully re-designed and refreshed lifestyle book inspired by where and how you live your life.
LIFE ss2020 features 130+ pages with 6 key trends giving you direction and inspiration across key lifestyle categories; Resources / Lifestyle / Food + Packaging / Home + Objects / Soft Goods / Details + Trims / Textiles + Prints / His + Her Fashion, plus each trend has it's own colour palettes and usage pages to inspire.
At SCOUT, we think positively and as future analysts, we see this new decade as exciting and full of potential, in terms of newness, innovation and optimism, using our knowledge and experience to chart a course through yet more turbulent times.
CLEAR VISION is our core message for 2020. Discard old, outdated ways as we look to the future, embracing new challenges. In this new-look SCOUT LIFE publication, we’ve refreshed our design and packaging, refocused our thinking and research on the importance of lifestyle and wellbeing and enhanced our unique approach to colour.
To enhance our service and take the SCOUT colour palettes and usage to the next level, this season we introduce bespoke, custom dyed colours, fully swatched and integrated into the book by colour analysis in larger format swatches and a new user-friendly colour section at the front of the book and swatched by trend and lifestyle. All matched to Pantone TCX & PMS for accurate dying and printing.